We help brands drive internal capability, operational and executional improvements to achieve excellence in brand, creative and e-commerce strategy execution. Providing services and solutions across strategy management, internal enablement, capability building and executional support provision.
(EMEA) 14 markets
brand digital wholesale. com team / brand creative team / digital supply chain team
(EMEA) 47 markets
in-house marketing / creative agency
(EMEA) 17 markets
in-house creative agency / HBO Max EMEA CS / marketing department teams (11 teams) / WarnerBros IT team
(WHQ)
CRM / Internal Comms team
(Europe) 10 markets
media / integrated marketing / UGC / creative / local marketing team
WHQ
European D2C eCommerce Team
07.08.2019
To be able to close the expectations vs. reality gap in the post-purchase companies need to both determine the implicit customer expectations from an online shopping experience and audit their own.
Read Article07.08.2019
Designing an omni-channel experience without taking into account how other players in the market perform is a strategic shot in the dark
Read Article26.01.2020
Despite its importance in formation of customer loyalty and repeat purchases as a significant engine of total e-commerce profitability, post-purchase phase of customer journey is either mismanaged or managed without regard of its relative competitive performance and position in the market.
Read Article07.08.2019
Insights gained from strategic benchmarking results will be your definitive guide to determine across which dimensions the target market competes and across which dimensions of post-purchase you can differentiate while taking into account the established market averages.
Read Article07.08.2019
If you are ignoring the eCommerce post-purchase experience you are directly obstructing the growth of your repeat customer segment and repeat purchases as important driver of total revenue growth.
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07.08.2019
07.08.2019
Post-purchase experience and strategies are an extension of general market competitive strategies & positioning. Post-purchase experience should be aligned with, and enhancing of, your competitive position and value proposition.
Read Article07.08.2019
How do you craft an exclusive (post)purchase experience within a rapidly evolving e-commerce ecosystem where today's premium perk is tomorrow's standard and expected service
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07.08.2019
07.08.2019
After you’ve thanked your customer for her order, you’re just beginning the most influential phase of her brand interaction with you
Read Article07.08.2019
Tobacco companies are joining the e-commerce market at a time in which steps and rules have already been drafted on what shapes a satisfying shopping experience online.
Read Article07.08.2019
Cross-border e-commerce carries one very significant challenge - distinct market consumer purchase habits that vary from country to country.
Read Article07.08.2019
Once the market growth flattens outs, increasing market share locally won't come from the growing total market and at the expense of the traditional brick-and-mortar retailers, but from taking away market share from other e-commerce players
Read Article07.08.2019
Strategic importance of post-purchase market average performance insights lies in the operational implications those alignments would mean for a company entering certain markets.
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